It feels really great to catch up with you again. Thanks for following us on this journey of making our entertaining food truck entrepreneur game called Business Heroes: Food Truck Simulation. Here are some of the improvements we’ve made on the game over the last few weeks:

Game Weather Conditions 🌨⛈

We continued integrating the weather system and all its associated special effects. Here are the main implementations:

– Population dresses for bad weather (rain/snow)
– Bad weather condition reflects in population size and mood.

It’s still very much work in progress as we are trying to balance the moody look of the environment when it rains/snows with the overall upbeat experience of the game.

Customer Interactions 🤼

Your customer base consists of nine groups of people in the City. They are all particular about how your business can provide a food service 🍔🥂 that matches their lifestyle.

For example, Tourists want more cheese, sauces, patty, and less salad in their burgers. Staff and Managers are impatient with queues.😠 To keep them satisfied, you have to do something about long lines at your burger stand.

We’ve implemented their distinct characteristics and we hope you’d have fun trying to discover and meet their needs.

Marketing 💹

Marketing is an effective way of attracting more customers to your business and the only way to compete with AI or other players in the game for market share.

There are five marketing options available, and you can decide how much you want to invest in any of them. Or choose not to invest in marketing at all…😨

Pamphlet 📰 and Social Media 📲 advertising are local marketing options. Use them to attract customers to your business within a single location.

Online 🌐, Radio 📻, and TV 📺 advertising are city-wide marketing options. They help you attract more customers to your business across the City. Of course, they are more expensive as you’d imagine.

We made sure to balance the impact of marketing activities with your food quality and customer service rating. This way, investing in marketing when your food and customer service quality is excellent will yield a higher return on investment. As in real life, marketing, food quality, and customer service should all contribute to growing your brand in our food truck entrepreneur game. 😎

That’s it for this update Heroes, catch you in two weeks…

Live Long and Prosper 👋,
Team Visionaries.

P.S: Did you know we have a bi-weekly progress report we send out to special members of our community? In it we present a slightly closer look at our activities every 2 weeks. You can start receiving your updates on our progress by clicking here.