Posts In: Progress Report

It feels really great to catch up with you again. Thanks for following us on this journey of making our entertaining food truck entrepreneur game called Business Heroes: Food Truck Simulation. Here are some of the improvements we’ve made on the game over the last few weeks:

Game Weather Conditions 🌹⛈

We continued integrating the weather system and all its associated special effects. Here are the main implementations:

– Population dresses for bad weather (rain/snow)
– Bad weather condition reflects in population size and mood.

It’s still very much work in progress as we are trying to balance the moody look of the environment when it rains/snows with the overall upbeat experience of the game.


Customer Interactions đŸ€Œ

Your customer base consists of nine groups of people in the City. They are all particular about how your business can provide a food service đŸ”đŸ„‚ that matches their lifestyle.

For example, Tourists want more cheese, sauces, patty, and less salad in their burgers. Staff and Managers are impatient with queues.😠 To keep them satisfied, you have to do something about long lines at your burger stand.

Customer segments in our Food Truck Game.
We’ve implemented their distinct characteristics and we hope you’d have fun trying to discover and meet their needs.

Marketing đŸ’č

Marketing is an effective way of attracting more customers to your business and the only way to compete with AI or other players in the game for market share.

There are five marketing options available, and you can decide how much you want to invest in any of them. Or choose not to invest in marketing at all

Marketing in our Food Truck Game can be by location or city.

Pamphlet 📰 and Social Media đŸ“Č advertising are local marketing options. Use them to attract customers to your business within a single location.

Online 🌐, Radio đŸ“», and TV đŸ“ș advertising are city-wide marketing options. They help you attract more customers to your business across the City. Of course, they are more expensive as you’d imagine.

We made sure to balance the impact of marketing activities with your food quality and customer service rating. This way, investing in marketing when your food and customer service quality is excellent will yield a higher return on investment. As in real life, marketing, food quality, and customer service should all contribute to growing your brand in our food truck entrepreneur game. 😎

That’s it for this update Heroes, catch you in two weeks…

Live Long and Prosper 👋,
Team Visionaries.

P.S: Did you know we have a bi-weekly progress report we send out to special members of our community? In it we present a slightly closer look at our activities every 2 weeks. You can start receiving your updates on our progress by clicking here.

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Welcome to the first Business Heroes development log of the year! Hopefully, your year is off to a great start. Someone once said those who don’t remember the past are those condemned to repeat it. So, we thought we’d start the year looking back on our journey developing the Business Heroes PC Game, how we started, where we are, and lessons learned.  

As you may know, Business Heroes: Food Truck Simulation is an exciting turn-based business simulation PC game about growing and managing the operations of a business that sells burgers and drinks. You can read more about our motivation for creating the game and Wishlist it on Steam.  

Our journey started in April 2020 with a lot of research, brainstorming, scoping, and planning. Our goal for the game at this stage was, and still is, fun. We wanted our players to have fun while experiencing the thrills of running their own business.  

Lesson:  Always strive to have a clear goal and vision. Develop a plan and understand that it will change as you move towards your goal. 

Two months later, we had a plan. We knew what the game would look like, how it would feel to play, and what the mechanics would be. In June, we set two main targets. We aimed to run a December Kickstarter in 2020 and release an Early Access version of the game on Steam in February 2021. We started production that month and diligently developed the game based on the vision we had for it.  

Business Heroes Game: Screen shot
A screenshot of the interface in Business Heroes

Lesson: In life, you’ll never discover certain information until you set out on your journey with clear milestones for yourself. Don’t wait to know everything. Prepare as thoroughly as you can, then just start. 

Well, three challenges soon made us realize that our targets were way too optimistic.  

We encountered the first challenge after engaging with our audience and discovering that they were expecting much more from the game in terms of complexity and engagement. This discovery was only possible because we were marketing the game while developing it. Our audience started giving us feedback early.  

Lesson: It’s always good practice to get the perspective of those you create for during the creation process. 

The second challenge had to do with our User Interface design. Sometime in November, we realized that our game User Interface was not accessible and inclusive enough for all players. Primarily, we wanted to ensure that people with vision-related disabilities would play the game without experiencing any challenges. Another aspect of the User Interface design we had not considered was the impact language translation would have on the Interface text. Considering that there is much text in the game, and we will be releasing the game in several languages, this was a significant problem.  

Lesson: This User Interface discovery taught us the value of adopting accessibility and inclusion in all we do. Being more considerate of the challenges others might experience because of their location, language, and/or disabilities helps everyone long-term. 

The third challenge had to do with a conclusion we reached after researching Early Access reviews sometime in October. We realized that we would have a much greater chance of success if we released a very polished and bug-free Early Access version. This way, early adopters who play that version will see that the game will be amazing when it’s out of Early Access.  

Lesson: What’s essential in life is to keep moving in the direction of your vision. Keep learning. It’s the only way to know when you need to course-correct and avoid crashing. 

To give us time to fix these challenges, we decided to move the Early Access release forward. We have made substantial progress since then, and currently, this is how the game looks: 

In the coming months, we will be working on Character AI, Pathing and Animation, AI Player, and Multiplayer integration. We’d be sure to keep you posted. You can follow us on social media for instant updates. 

Please support our development and campaign by sharing our journey with friends and colleagues who might be interested in Business Heroes or the lessons we’ve learned while developing it. As you can see below, your support is the energy that fuels our ability to deliver outstanding results. 

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